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The Sky is not falling in Rockwall Texas

October 30, 2007

rockwall-pier-290.jpgContrary to what we are bombarded with on a daily basis, the real estate market in Rockwall, Texas is not crashing down around us. I knew that what I had seen, in my personal experience, that there had been no real decline in sales in our area. So, I set out to find out if the media was out of the loop or me. Before you stop me for media bashing, I must say that the reports that we receive are typically nation wide and even the local media may be looking at the Dallas/Ft. Worth area as a whole. We know that certain areas in the U.S. were experiencing an insane growth pattern and the bubble had to break at some point, which it has in parts of California and Florida, and these numbers tend to skew the overall numbers. The good thing about the Texas real estate market is that we may not experience the huge boom, but we do for the most part have a steady growth pattern that does not tend to shatter.

Now, back to the research. I set out to get the statistical data that would back up my theories and was able to locate some interesting information from the Texas Real Estate Information System. I won’t bore you with a lot of numbers but here are the ones that seem to tell the tale. Looking back through 2004 in Rockwall County, here is what I discovered in single family sales. This does not take into consideration condos and townhomes or vacant lots.

Now, maybe it’s not so bad after all, is it? Over the last four years, we have seen the sheer numbers of homes sold increase by about 29% and the price/foot increase by about 7% not to mention the amount of new listings or pending sales. All the while, the days on the market remain pretty constant. So, if your wondering how’s the real estate market in Rockwall, it’s alive and well.

Why Traditional Marketing is Obsolete

October 22, 2007

do-you-see-me-290.gifWhat is wrong with the way it has always been done when it comes to marketing? Traditionally, in the past, it was thought that if you got your name out in front of the public, telling them of how great a person you are or how great your product is, people would begin to believe it. Today, that is just not the case. Tooting your own horn not only is not well received, but destroys credibility along with it. Read more